Content helps drive traffic, boosts credibility and authority, and helps you build a community of followers. It can also help you increase your search engine ranking, and should provide valuable information for readers.
Content can also have an impact on your cash flow if done properly. Here are some simple ways you can profit with content.
1. Write reviews.
You can use content to generate affiliate commissions by writing good reviews on the products you’re promoting as an affiliate. Many people search online for quality reviews before they purchase a product. It helps them make an informed decision about the quality of the product and if it will be useful to them.
When people are reading reviews, they are already in a buying mode. They simply need compelling information to help them complete the sale. If you write a detailed review, from your personal perspective, they are more likely to purchase the product. Include your affiliate link so they can click through to buy the product.
There are several things to keep in mind when writing reviews. First of all, always be honest in your assessment of the product. Describe who the product is for, who it will benefit and also cover who it may not benefit. Also remember to mention anything negative about the product, things you didn’t like. Many people think that giving some negative points will hurt their review, but in truth it makes your review stronger. It shows you are being honest. The things you didn’t like may not even apply to the prospective buyer.
2. List Building.
Use email marketing as another avenue of making money. Give out a free report, an incentive for people to join your list. Make sure it is directly related to your content and the things you share and promote. This gives you another way to reach them and another way to promote affiliate products or your own products.
Never bombard your list with useless promotions or daily promotions. Only send out important content that you think they may find useful and valuable. However, you still need to be consistent with contacting your list. You can send out weekly tips or articles that you write specifically for your list. You do not need to attempt a sale in every email, but you do need to stay in touch with them. Show them you care and over deliver with valuable content.
When you do this, they are more likely to buy from you when you promote quality products.
3. Sell Ad Space
You can sell ad space on your blog or even in your newsletter. If you have a large list of followers, some advertisers will pay you so that they can reach your audience every week.
Make sure the ads are relevant to your list and your content. If you don’t have advertisers you can start with a Google ad and remove those as other sites start purchasing those ad slots.
4. Use Article Directories.
If you have your own product or service, you can use articles posted at directories to drive traffic to your sales page. Use the article as pre-sell material so when the prospect clicks the call to action in your bio, they are already wanting more information. This can increase your conversations from those click throughs.
5. Establish Authority with eBooks.
Ebooks are a great way to establish authority in your niche. If you’re extremely knowledgeable in a certain area, you can write an ebook for people to purchase.
You can sell your ebook from your own website, through Clickbank or you can even have it published on Kindle. This allows you to reach more people in your field.
Sales from ebooks not only boosts your income, but it can also increase traffic to your site which can give you future income, more prospects to reach out to and help you profit with content.
There are many ways to use content as a means to increase sales. Implementing just a few of them can increase your popularity, your bottom line and establish your credibility. Try some of these methods, give them time to work and see if they don’t increase your income.
Another great thing about content is it can work for you for many years. You do the work once and it keeps working for you.
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