Wednesday, November 2, 2011

Logo Design Process Case Study – How to Create a Logo

A few weeks back I wrote about having a logo designed through LogoNerds, and how happy I was with their service. Compared to other design services out there, they are much cheaper, faster and professional than what I have experienced elsewhere. With that said, I went back to them again to have a few more logos created for my sites.


I thought it would be a fun idea to break down the logo creation process of my latest design. I’m working on a new pet food coupons and review web site that I needed a dog and cat related logo for. I filled out their design information form with a bunch of ideas, and here are the first set of logos I received from LogoNerds.


After you’ve filled out your initial design information for LogoNerds, you will have to wait a couple of days for their first set of concepts. I always go with their $47 “Professional Business Logo” package since it comes with 6 different draft designs (and print ready images). The most exciting part of the logo design process is when you get those first drafts and have an idea where your logo is headed.



Depending on the web site or job, sometimes I will just select one of their first drafts and go with that logo. This time around I knew I wanted something really great for the site, so I worked with LogoNerds to create the perfect logo. After looking at all of the logos for a couple days, and asking friends and family which logo they liked best, and why, I decided to go with CONCEPT 1 (top left). I thought it was simple enough to get the point across, but also fun and brandable at the same time.


I told LogoNerds that I would like to see if they could play around with the bone structure in the background and if they could create a new variation of the dog and cat faces. You can see their revision update below.



The new bone looked much better, and I liked the new cat and dog face even more. From there I gave the LogoNerds team a few ideas on how what colors to add into the logo. Their color update is shown below.



The logo is looking pretty good now, and could be considered finished, but I still wasn’t loving the “PetFoodia.com” text beneath the logo. I then requested the team try and create something nice that would go along with the logo.


The next set of finished logos with a new font design can be seen below.


While some of the font designs looks nice, none of them blew me away. I like the concept on the bottom left logo, but it just didn’t look right. Once again, I went back to the LogoNerds team to request another text revision set, this time with “more simple” text concepts. Within a couple days I had another set, which you can see below.



I was much happier with this set of designs. They were much less advanced and colorful as the previous set, but I wanted something simple and to the point. I decided on the bottom left logo with, and to remove the tagline from the logo.


After the thorough design and revision process, I was extremely happy with the end result. You can see the final logo below.



LogoNerds would complete the order and send over a final design zip with a variation of different sizes, colors and file types.


After looking over the whole process, and how many times I asked LogoNerds for a revision, it’s quite amazing the service they can offer for only $47.


I’ve already purchased four different logos from LogoNerds over the past couple of months, it’s just way to cost effective and easy to end up with a quality logo. I’ve used other services and design contest sites in the past, but most of them will cost you in the $99 to $199 range, and may drag on for weeks. Through a partnership with BloggingTips and LogoNerds, we are able to offer you an extra $10 off on the $47 “Professional Logo Package”, which brings the total to only $37. Use coupon code B10OFF to save $10 off your $47 purchase, that’s over 20% off!


- Order your custom logo from LogoNerds


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How to Find Reliable Outsourcers: Use Trial and Error

If you are running a successful business in this present economic situation then congratulations! If you are in business, no doubt you know how busy things can get and how expensive it can be to hire people to help.  If this is the case, you may want an outsourcer.  But how to find a reliable one?


Finding an Outsourcing Website


The first thing you need to do is find unreliable outsourcing websites. There are so many websites providing outsourcing service but unfortunately most of them are fake or unreliable. Only few of them can be trusted. ODesk.com, FreeLancer.com, Microworkers.com are some of those reliable places where you can find reliable outsourcers.


Checking the Profile


Finding a trusted website can’t guarantee you to find reliable outsourcers. There are thousands of outsourcers working in every websites. Among them some are fakes and some are irresponsible. Some are just trying to part you with your money!  This is why you need to check their profile before hiring.


Hiring and giving Small Contracts


After selecting some of the outsourcers give them small amount of works and see how they do. They may succeed, or they may fail to provide service. Then, you can make a list of outsourcers that you like to work with and that are reliable.  Of course, this takes time. Then, increase their workload.


Communication


In most of the cases the problem occurs between an employer and the outsourcer is the communication gap. This can especially happen if your outsourcer is from another country.  It is important to keep good communication skills open and to work on resolving conflict. Good communication means a good internet connection! This is also important.


Use Caution


Use caution when contractors demand up front payment or when they ask for money before completing a job. This is an easy way to lose money quickly!  There are outsourcers who will look for new contractors simply for this reason.  Be careful and do not offer up front payments for work not completed.


Keep It Simple


One of the best things to do is to be organized and to keep a simple list of things that you need help with.  Find a contractor to help you with one project and then move on to the next project. Do not try to hire too many people at once.


Other Factors


There are others factor you need to judge for selecting a reliable outsourcer. At first you may make some mistakes and select the wrong people. But with this trial and error method you will learn how to find reliable outsourcers. Like most things in life, you just learn as you go along!


About the guest author: Darren writes on one pretty exciting, topic, learning people how to search people they’ve lost touch with.


This is an original article published on SEO Desk with exclusivity.

Popularity: unranked [?]

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The Ultimate Blogging Tips That Can Literally Change Your Life

We have to admit that owning a blog is not such a great thing these days. The main reason for this affirmation consists of the fact that many people already have a blog. Thus, uploading pictures, commenting different events, and publishing articles represent a common activity for many individuals. But besides the fact that numerous bloggers are using their blogs in order to express different personal opinions with regard to various topics, some of them also succeed to make nice money with the help of these virtual platforms. Obviously, this thing can easily change the perception of any skeptic who considers that running a personal blog is a completely unproductive activity.


Blogging Tips and Strategies That You Should Know


In case that you intend to find out how to make money by simply running a blog, you should definitely read this article. In case that you wonder why, you must know that the following paragraphs reveal a few exceptional tips and strategies that can easily take any blogging experience to a whole new level.

Finding out the Best Tips: The truth is that only a few bloggers record a nice income based on this activity. The reason for this relates to the fact that most individuals who own a blog are making some terrible mistakes. From all these, the most important one is the fact that many beginners and even advanced bloggers follow the strategies of some people who cannot really proud themselves with some great results within this field. Therefore, you must bear in mind that if you want to become successful, you have to find some proven blogging tips. The Most Important Tip: In case that you wish to find out the most essential blogging tip, you should know that it relates to the type of blog that you intend to develop. There are many blogs which have hundreds of readers every day but they do not make any money. In most cases, these blogs only intend to provide free information. Some other blogs are making money based on different blog-related activities. In case that you intend to make some money with the help of such a platform, you must have a precise goal with regard to your own blog. The goal should respond to one of these issues: do you want to use the blog to make money or just to entertain your readers? Making Money: If you decide that the main scope of your blogging activity is to make some money, you have to implement a few efficient strategies. This thing actually means that you must adopt a specific design, which allows you to stick ads and even sell affiliate products. As well, you have to make everything possible to record a high traffic but try not to get involved in black hat SEO techniques. Additionally, do not forget that you must pick a specific theme to blog about. And obviously, if you want to earn some money, make sure that the things that you promote with the help of your blog attract many people.

Besides all these aspects, always keep in mind that if you succeed to offer your visitors the information and products they are looking for, half of the battle is already won. The other half consists of convincing your visitors to buy specific products only from you.


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